Stop the Insanity: How Peter Drucker’s Five Questions Can Transform Your Ophthalmology Practice

Have you ever felt stuck, watching your ophthalmology practice repeat the same routines yet hoping results will somehow improve? Albert Einstein famously called this insanity—doing the same things repeatedly and expecting different

Creating a Standardized Patient Education Process for Cataract Surgery

Ensuring Consistency, Clarity, and Action Through Repeated Messaging Cataract surgery is one of modern medicine’s most common and successful procedures. Yet, many ophthalmology practices face challenges in educating patients about cataracts, how

How Patients Decide on Cataract Surgery Options: Simple, Clear, and Early Education Leads to Action

Patients decide on cataract surgery based on logic, emotion, and motivation. Each plays a role in whether they move forward with surgery and what lens option they choose. Doctors and staff often

How Decision Fatigue Affects Cataract Patients—and What Practices Can Do About It

Imagine making over 35,000 decisions daily. When most people sit down to dinner, their mental resources are drained, leading to impulsive choices—pizza over salad. Now, consider how this phenomenon, called decision fatigue,

Webinar: Increasing Premium Conversions Through Patient Education

Learn how to have educational conversations with prospects to help boost premium conversion rates in this webinar.

Achieve Efficiency Without Sacrificing Premium Upgrades: A Navigate Success Story

Learn how Navigate helped one practice streamline their cataract evals while empowering patients with more information about their lens options.